Archives: Podcast
Do You Have A CRM that Personalizes and Automates Your Marketing?
Posted by Aaron Green | Sep 17, 2019 | 0 |
Get Back to Basics with Operations — Could It Be That Simple?
Posted by Aaron Green | Sep 4, 2019 | 0 |
A Senior Living “Comm-University”: A Marketing Coup and A Win-Win-Win-Win for All Involved
Posted by Pam McDonald | Aug 1, 2019 | 0 |
The “Comm-University” at Pacifica Senior Living in Healdsburg, California, is a program that exemplifies competitive differentiation at its best. It enables the community to forego conventional marketing yet sustain 100%...
Read MoreA 6-Bed Affordable Senior Living Model that Makes A Profit?
Posted by Pam McDonald | Jul 22, 2019 | 0 |
Given that so many seniors can’t afford the average $2,000 to $5,000 per month cost of traditional senior living, Senior Housing Forum — The Podcast seeks to feature as many successful models as we find. In this episode,...
Read MoreA 6-Bed Affordable Senior Living Model that Makes A Profit?
Posted by Pam McDonald | Jul 22, 2019 | 0 |
Given that so many seniors can’t afford the average $2,000 to $5,000 per month cost of traditional senior living, Senior Housing Forum — The Podcast seeks to feature as many successful models as we find. In this episode,...
Read MoreSing-alongs with a Twist Bring Residents Greater Engagement and Quality of Life
Posted by Pam McDonald | Jul 9, 2019 | 0 |
Listen in and discover how Songs by Heart — a twist on sing-along programs — enhances resident engagement and quality of life. Podcast Producer and Co-Host Pam McDonald...
Read MoreEpisode 8 – Ode to Joy
The gauntlet has been thrown down: senior living operators have been challenged to maximize their residents’ opportunities for joy — especially given its immense value and benefits. In this episode, SHF Publisher Steve...
Read MoreEpisode 7 — Taking Exceptional Resident Photos
Posted by Pam McDonald | May 1, 2019 | 0 |
Tom Sanders is a professional photographer and filmmaker with over 15 years’ experience who focuses on capturing portraits of elders — grabbing our attention and suggesting a wealth of experience in their eyes. Tom has two...
Read MoreEpisode 6 — Accountability, Part 2
Posted by Pam McDonald | May 1, 2019 | 0 |
In Part 2 of this episode, we continue our conversation about accountability with culture guru Denise Boudreau-Scott, founder and president of Drive. Here she relates a personal story that exemplified how a...
Read MoreEpisode 6 — Accountability, Part 1
Posted by Pam McDonald | May 1, 2019 | 0 |
In Part 1 of this episode Podcast Cohost Pam McDonald and Denise Boudreau-Scott discuss accountability – why it matters in senior living, what it looks like, and how to achieve it by creating positive company...
Read MoreEpisode 5 — Life Stories in Dementia Care
Posted by Pam McDonald | Apr 29, 2019 | 0 |
Dementia care expert Nancy Schier Anzelmo reveals a “recipe” for providing exceptional care to those in senior living with Alzheimer’s or other dementia. Nancy is a gerontologist, college instructor, highly sought speaker, and...
Read MoreEpisode 4 — Part 2
Posted by Pam McDonald | Apr 1, 2019 | 0 |
Episode 4, Part 2In this episode, we continue our interview with senior living sales superstar Paul Peck, who shares his best recommendations for improving occupancy. Here he details the how-to for calculating the numbers needed...
Read MoreEpisode 4 — Part 1
Posted by Pam McDonald | Apr 1, 2019 | 0 |
Episode 4, Part 1 In this interview, presented in 2 parts, sales leader Paul Peck details his method for getting to 90% occupancy and beyond. A regional sales director with Pacifica Senior Living and over 15 years’...
Read MoreEpisode 3
Posted by Pam McDonald | Mar 13, 2019 | 0 |
Episode 3: More often these days we hear that ours is an industry ripe for disruption. This episode presents two interviews we hope might inform your thinking about changes you might want to make in what you offer to...
Read MoreEpisode 2
Posted by Pam McDonald | Mar 4, 2019 | 0 |
Episode 2: Get lots of info and some practical tips for using social media for marketing your community from Tech Writer Susan Saldibar in our “Best Practices for Best Results” segment. Check out her Facebook page,...
Read MoreSenior Housing Forum Podcast Launch
Senior Housing Forum, the industry blog you read daily, is proud to announce our podcast will debut on Wednesday, January 16. Our podcast will be co-hosted by Steve Moran and Pam McDonald.
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