How to Sell What You REALLY Sell
Smooth move-ins, happy staff, and pleased new residents can happen when your team aligns around a great, accurate, value proposition.
Your Occupancy May Not Be That Bad … Comparatively
Steve Moran is crashing our party! We’re talking surprising Q1 trends, straight from WelcomeHome’s database
How to Tell If Your Marketing Is Working
Lead attribution can make you a marketing rock star if you know how to use it. One trick? Understand ALL the ways leads are interacting.
How to Set the Right Price for ALL Your Units
Alex Smith, of Further’s Pricing Assistant, is here with insights on how to figure out the best prices. So no money is left on the table.
Marketing Mon.: Why Software Is So Hard to Learn
On this episode: trends in software support and training, and how different people learn best in this digital space.
4 Ways to Use Marketing Automation to Increase Move-Ins
We’ll reveal specific ways communities are using automation to attract and convert qualified leads — while saving sales pros time!
Marketing Mon: Why does pricing transparency scare you?
To post senior living prices or not to post? Here’s how to be confident in your pricing, and the pros and cons of putting it on your website.
Marketing Mon: What Does “We Integrate” Mean?
Claims like “cage-free” can mean different things. Learn how to vet claims — plus, features to look for — so you can pick platforms you’ll love.
Marketing Mon: Taking Multifamily OUT of Senior Living [Sometimes]
What works in multifamily marketing can backfire in senior living! It can also work great. Learn what tactics to take and to scrap, LIVE.
Marketing Mon.: Stop the Sales Chaos! [Special Episode]
Wendy O’Donovan Phillips, of Big Buzz (a Foresight partner), knows what works — and how to break sales down into practical, usable concepts.
Marketing Mon: Successful Communities — What’s Their Secret?!!
Get cold, hard marketing data — successes, trends, occupancy. It’s the 2022 year-in-review, from WelcomeHome (a Foresight partner).
Marketing Mon.: How’s Your Competition Though …?
Teddy Helfrich, of WelcomeHome, joins Leigh Ann Hubbard to answer the questions WelcomeHome gets most often from senior living marketers.
Marketing Mon: SEO for 2023 — Beyond Keywords [Digital University 3]
Learn how Dreamscape gets senior living communities to the top of Google. You’ll hear cost-effective ways to make your content work for you.
