A Creative Strategy & Messaging Course
Steve Moran and Kris Grazier of Sage Age talk developing a creative strategy. How is it at the forefront of all your marketing initiatives?
Marketing Mon.: Why Software Is So Hard to Learn
On this episode: trends in software support and training, and how different people learn best in this digital space.
4 Ways to Use Marketing Automation to Increase Move-Ins
We’ll reveal specific ways communities are using automation to attract and convert qualified leads — while saving sales pros time!
Marketing Mon: Why does pricing transparency scare you?
To post senior living prices or not to post? Here’s how to be confident in your pricing, and the pros and cons of putting it on your website.
Marketing Mon: What Does “We Integrate” Mean?
Claims like “cage-free” can mean different things. Learn how to vet claims — plus, features to look for — so you can pick platforms you’ll love.
Marketing Mon: Taking Multifamily OUT of Senior Living [Sometimes]
What works in multifamily marketing can backfire in senior living! It can also work great. Learn what tactics to take and to scrap, LIVE.
Marketing Mon.: Stop the Sales Chaos! [Special Episode]
Wendy O’Donovan Phillips, of Big Buzz (a Foresight partner), knows what works — and how to break sales down into practical, usable concepts.
Marketing Mon: Successful Communities — What’s Their Secret?!!
Get cold, hard marketing data — successes, trends, occupancy. It’s the 2022 year-in-review, from WelcomeHome (a Foresight partner).
Marketing Mon.: How’s Your Competition Though …?
Teddy Helfrich, of WelcomeHome, joins Leigh Ann Hubbard to answer the questions WelcomeHome gets most often from senior living marketers.
Marketing Mon: SEO for 2023 — Beyond Keywords [Digital University 3]
Learn how Dreamscape gets senior living communities to the top of Google. You’ll hear cost-effective ways to make your content work for you.
Beware…Sales Ghosts Ahead
Teddy and John of WelcomeHome (a Foresight partner) will reveal their tricks to deal with sales ghosts — and how to keep them at bay in the first place.
Marketing Mon: Website Nightmares [Digital University 2]
Perilous website mistakes ahead! Here’s how to make sure prospects stay on your site — rather than click to a competitor’s in frustration.
S1 Episode 7 – Sales — How Good Are You Really?
WelcomeHome has answers for regional sales directors. Tune in to learn how to measure your community’s performance — and level up.
