Better Data Will Help You Achieve Better Results
In order to make the right decisions for your community, you need the right information. This is so cool it is making my head spin.
Read Moreby Steve Moran | Jan 20, 2021 | Sales & Marketing
In order to make the right decisions for your community, you need the right information. This is so cool it is making my head spin.
Read Moreby Steve Moran | Jan 20, 2021 | Leadership
It is easy to hate the message and the messenger, but this is the public perception reality. What’s the proof you ask?
Read Moreby Jack Cumming | Jan 19, 2021 | Leadership
A new practice standard for “Continuing Care Retirement Communities and At Home Programs” begs the question, does the world need actuaries?
Read Moreby Susan Saldibar | Jan 18, 2021 | Sales & Marketing
The first of a series of interviews with innovators in senior living. In the middle of the action, exactly where Andrew Smith wants to be.
Read Moreby Steve Moran | Jan 18, 2021 | Leadership
Only about 10% of organizations actually translate their values into behaviors. This is a huge huge problem.
Read Moreby Jack Cumming | Jan 17, 2021 | Leadership
As we embark on a new year that promises more opportunities than its predecessor, it is a good time to reconsider industry fundamentals.
Read Moreby Leigh Ann Hubbard | Jan 17, 2021 | Technology
You got your surface sanitizing down pat. Then we learned that COVID-19 spreads mainly through the air. Now what?
Read Moreby Steve Moran | Jan 14, 2021 | Development
I can see this model blowing a hole in traditional independent living. Senior living needs to be paying attention . . .
Read Moreby guestcontributor | Jan 13, 2021 | Leadership
You get the exciting call that your community is getting the vaccine. What comes next is confusion and frustration.
Read Moreby Jack Cumming | Jan 12, 2021 | Development
Today, there is less emphasis on responding to consumers than there is on sales and marketing. Is a change coming?
Read Moreby Susan Saldibar | Jan 11, 2021 | Sales & Marketing
Do your ads suck? Is your sales team that bad? Probably not. Here are four things to help leverage your Facebook ads.
Read Moreby Steve Moran | Jan 11, 2021 | Development
If any senior living organization or REIT adopted this strategy in the coming months, they would become the dominant player in the coming years.
Read Moreby Susan Saldibar | Jan 10, 2021 | Life Enrichment
We shouldn’t need a report to tell us this. The results force us to confront some inconvenient truths about our residents in senior living.
Read Moreby Steve Moran | Jan 7, 2021 | Sales & Marketing
NIC reported the lowest ever occupancy rates for senior living. I did a quick interview with Brian, the President & CEO of NIC.
Read Moreby Steve Moran | Jan 6, 2021 | Leadership, Life Enrichment
The leadership lesson here is to be very careful about what you are chasing; to make sure what you are chasing will actually make you happy.
Read Moreby Joanne Kaldy | Jan 5, 2021 | Sales & Marketing
How did Holiday land the top of this list with of the best? Their organization has employed a variety of methods in getting great reviews.
Read Moreby lolarain | Jan 5, 2021 | Leadership
Top predictions for sales and marketing in senior living. And whether or not occupancy will rebound to pre-pandemic levels this year.
Read Moreby Susan Saldibar | Jan 4, 2021 | Sales & Marketing
Ours is a world transformed by COVID. But, we’re adjusting. In fact, we’re getting pretty good at using technology to engage with prospects.
Read Moreby Gerry Stryker | Jan 4, 2021 | Leadership
A humble leader is one worth following. Earning that kind of trust and respect is crucial when leading in a time of crisis.
Read Moreby Joanne Kaldy | Jan 3, 2021 | Technology
If you ever played with dominoes, you know how it works. Protecting your residents and staff during a pandemic is a little like this.
Read Moreby Steve Moran | Jan 3, 2021 | Leadership
Steve shares 10 predictions for the senior living industry in 2021. Because of and in spite of the 2020 pandemic.
Read Moreby Steve Moran | Dec 30, 2020 | Leadership
It has been a weird year, to say the least. We believe, in the end, more good has come from 2020 than meets the eye.
Read Moreby Jack Cumming | Dec 29, 2020 | Leadership
We need to move beyond the deflection of responsibility that is the blame game. We are all in this together. We all have responsibility.
Read Moreby Steve Moran | Dec 28, 2020 | Life Enrichment
It has been a tough year for pretty much everyone. It is, however, possible to thrive in the middle of a pandemic, and here is how.
Read Moreby Steve Moran | Dec 27, 2020 | Sales & Marketing
It’s tough to sell right now. These 9 ideas will give you the very best shot at having a great January & February and a fantastic 2021.
Read More