Business Intelligence, Big Data, and Analytics Are More Than Just Buzzwords
Technology that provides useful data in easy-to-grasp, simple-to-share dashboards.
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Category: All Categories
Supporting the Helpers — Regional Roles During the Coronavirus Outbreak
I am still committed to helping my teams through this crisis, even if it means I can’t be there in person.
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Can We Have An Honest Discussion About This?
Maybe we need to rethink this whole thing.
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You Need to Do This Today . . . COVID-19 Safety
Recommendations from Jered Markoff, the CTO of the World Health Organization.
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Care About Them, Not Just What They Do
The difference between “I appreciate the work you are doing,” and “I appreciate YOU.”
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New Acquisition Expands Opportunity for Community Marketing
This is the very definition of a win-win.
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This MBA Won’t Cost You a Dime
When you and I use our MBAs, we inspire our team members to start thinking for themselves.
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What I Am Reminded of . . .
my head is a jumble with good, creative, grateful thoughts like these. When you reflect, what do you think about?
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Do You Really Care? Empathy Training for Staff
Is technology the solution?
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Are You Pro Choice? – Not What You Think
We are all choice abundant.
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An Audacious Question: What’s Your Personal Star Rating?
What kind of star rating would I likely have to various groups of people and individuals in my life? Here is my self-assessment.
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Hospitals, Senior Living, and COVID-19
Out of the box solutions ironically come in a box.
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Is California Just Spinning Its Wheels?
What might more proactive regulation look like? Here are some ideas that occur to an old guy.
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Don’t Go Dark: Marketing in Scary Times
The question is, how will your community be positioned to fill your rooms when this crisis ends?
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The Worst Publicity Since the ProPublica Emeritus Story
We need every senior living organization and community to be reaching out to their local radio, television, and news outlets.
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What You Can Learn from the Alexa “Loretta” Ad
The messaging of this ad that made it memorable. It wasn’t just a pull on the heartstrings. It had intelligence.
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The Top 3 Things Your Employees Crave
Money didn’t even make the top 3.
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Why Your Whole Sales Process Is Focused on Exactly the Wrong Thing
How is the senior living industry doing when it comes to making it easy for prospective residents to buy an apartment and move in?
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A Big Huge Audacious Announcement from Senior Living Foresight
We wanted to go big in making a difference.
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Where’d All the TP Go?
Many individuals and institutions are stocking up on toilet paper, literally leaving retail and wholesale shelves empty.
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Sales and Relationships
Every person in a senior living community is a member of the sales team.
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What Happens When You Ask Residents About Using Apps?
What can residents tell us about technology? In a word, plenty.
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Failure is Not an Option
On first read, it sounds unrealistic, but let me explain.
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This Will Help You Say “Yes” More Often
There’s pressure for operators to offer multiple options and choices, which adds a layer of complexity. To compete in this industry, you need to be able to raise your hand and say, “Yes, we can do that”.
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It’s All About How You See Your Team . . . This Story Is Insane
Their management philosophy is to see both customers and team members as enemies to be fleeced.
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