Check Out These Transformed Seniors – A Positive Story
As the masks were peeled off, so were the years, liberating residents to share more of themselves in front of the camera.
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Making Lemonade from 2020 Lemons
What no one is telling you about 2020 is that plenty of GOOD things actually did happen . . . AND you had something to do with them!
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Better Data Will Help You Achieve Better Results
In order to make the right decisions for your community, you need the right information. This is so cool it is making my head spin.
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The Public Hates Senior Living – What Are We Going to Do About It?
It is easy to hate the message and the messenger, but this is the public perception reality. What’s the proof you ask?
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Obscure News: An Evolving Story
A new practice standard for “Continuing Care Retirement Communities and At Home Programs” begs the question, does the world need actuaries?
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From the Belly of the Beast, HumanGood’s Andrew Smith is Talking
The first of a series of interviews with innovators in senior living. In the middle of the action, exactly where Andrew Smith wants to be.
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Do Your Values Translate To Organizational Behaviors?
Only about 10% of organizations actually translate their values into behaviors. This is a huge huge problem.
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The Littlest Elephants in the Room
As we embark on a new year that promises more opportunities than its predecessor, it is a good time to reconsider industry fundamentals.
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Why All the Buzz About Bipolar Ionization?
You got your surface sanitizing down pat. Then we learned that COVID-19 spreads mainly through the air. Now what?
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This Scrappy Start-Up Is Why the Highly Anticipated Age Wave Will Never Materialize
I can see this model blowing a hole in traditional independent living. Senior living needs to be paying attention . . .
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The COVID Vaccine in Senior Living – An Inside Perspective
You get the exciting call that your community is getting the vaccine. What comes next is confusion and frustration.
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More Elephants in the Room
Today, there is less emphasis on responding to consumers than there is on sales and marketing. Is a change coming?
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Your Facebook Ad Conversions Suck (and Here’s Why)
Do your ads suck? Is your sales team that bad? Probably not. Here are four things to help leverage your Facebook ads.
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Predatory and Opportunistic or A Wining Senior Living Strategy?
If any senior living organization or REIT adopted this strategy in the coming months, they would become the dominant player in the coming years.
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New Report Reveals Ugly Truths and Great Opportunities
We shouldn’t need a report to tell us this. The results force us to confront some inconvenient truths about our residents in senior living.
Read More![NIC President on the Shocking New Occupancy Report [Interview]](https://www.seniorlivingforesight.net/wp-content/uploads/2021/01/NIC-numbers-627x376.jpg)
NIC President on the Shocking New Occupancy Report [Interview]
NIC reported the lowest ever occupancy rates for senior living. I did a quick interview with Brian, the President & CEO of NIC.
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The Fatal Decision to Chase Happiness
The leadership lesson here is to be very careful about what you are chasing; to make sure what you are chasing will actually make you happy.
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Doing It Right: Top Caring Stars Winner Shares Secrets to Success
How did Holiday land the top of this list with of the best? Their organization has employed a variety of methods in getting great reviews.
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Predictions: 5 Ways Sales and Marketing Will Shift in 2021
Top predictions for sales and marketing in senior living. And whether or not occupancy will rebound to pre-pandemic levels this year.
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This Single Simple Change to Your Webinars Will Net More Views (and Conversions)!
Ours is a world transformed by COVID. But, we’re adjusting. In fact, we’re getting pretty good at using technology to engage with prospects.
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Leading with Humility Through a Crisis
A humble leader is one worth following. Earning that kind of trust and respect is crucial when leading in a time of crisis.
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Don’t Reinvent the Wheel; Improve the Ride
If you ever played with dominoes, you know how it works. Protecting your residents and staff during a pandemic is a little like this.
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10 Predictions for 2021 – Senior Living Edition
Steve shares 10 predictions for the senior living industry in 2021. Because of and in spite of the 2020 pandemic.
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Can You Believe It? We Turn 10 in 2021!
It has been a weird year, to say the least. We believe, in the end, more good has come from 2020 than meets the eye.
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Are We Victims of Pandemic Pandemonium?
We need to move beyond the deflection of responsibility that is the blame game. We are all in this together. We all have responsibility.
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