HELPFUL RESOURCES
EDITOR’S PICKS
TECHNOLOGY
Unexpected Change in Sales Compensation
Could a high-tech approach and a creative marketing presence be the catalyst to move senior living out of the institutionalization shadows?
The Future of AgeTech Is Not a Button. It’s a Village.
The biggest insight from the conversation may be this: aging technology will only succeed if it respects the people it is designed to serve.
The Future is Imaginary: The Present is Reality
Having a government program like Medicaid give all qualifying seniors a humanoid robot would dramatically decrease the cost of assisted living.
DEVELOPMENT
The Village Movement Is Growing
There is an opportunity for care providers to collaborate with local villages, or even to sponsor and support them.
Senior Housing “Is a Consumer Business”
In the long run, the prize will go to those who are able to follow people to give them what they want as they age.
Myopia and Happy Talk
Among the panelists and the LeadingAge facilitator, there was jollity, camaraderie, and commiseration.
EMPLOYEE ENGAGEMENT
Leadership Lessons From a Hot Dog Stand
If you run any kind of business where frontline workers are the engine — healthcare, hospitality, senior living — this should stop you cold.
I Bet You Didn’t Know …
You spend so much time at work. The same is true with your team members. How much do you really know about them — who they are, what they do?
Learned the Hard Way
Teams get stuck because they keep bumping into the same walls that everyone else already figured out how to get over — they just never said so out loud.
LEADERSHIP
The Frontier Airline School of Executive Leadership
Maybe the real value of watching Frontier is not the satisfaction of being angry at an airline. It’s the discomfort of asking ourselves a harder question.
I Blew It Bad …
A few months ago, we published an article that blew up in the wrong kind of way. I was upset by it, my team was upset by it, no one was happy.
Your Life Is the By-Product of Your Lifestyle
We have dozens, maybe hundreds, of things we do each day with little or no thought. None of it feels like a decision. That’s the point.
LIFE ENRICHMENT
Your Friend Circle Is Shrinking. And Nobody Is Talking About It.
This is what senior living marketing almost never says out loud: Your friend circle is shrinking. And making new close friends at this stage is really hard.
When Words Fail, Photography Tells the Story of Dementia
Leah’s photographs remind us that dementia care is not only about safety, medication, bathing, meals, or activities. It is about ordinary human moments.
Senior Living Is a People Business
We can get so caught up in financing issues or development opportunities that it can be easy to lose sight of the primacy of people.
SALES & MARKETING
Cultural Change from Them to Us
Can we return to that earlier culture in which the customer was central, and the enterprise served that customer?
Affiliating With the Village Movement
Imagine benefiting from a rapidly growing movement to improve your occupancy and your reputation for resident empowerment.
Is Your Pricing Fair? Do You Deliver Value?
If providers are so money-driven that the pricing is unfair, then it’s hardly a business with the integrity to become a lifelong companion.
FORESIGHT RADIO
S8E12-The Future of Senior Living Technology: Why Tech Tuesday Is Becoming Trending Tuesdays
“I hope we’re a destination people want to come to and don’t feel like they have to.”
FORESIGHT TV
Person-Centered Leadership: Overhauling Clinical Culture
Deeandra Sandgren, Chief Nursing Officer at Good Samaritan, and Steve Moran discuss leading with empathy at scale.