By Denise Boudreau-Scott

I’m not a mind reader, but I know you are scared.

You’re scared of getting sick and bringing the virus home to your family.

You’re scared about the future of your organization.

You’re scared that your team members are going to leave. (Heck, maybe you have thought about leaving too.)

You’re scared that you aren’t doing enough about any of the above!

This uncertain time has taken leaders in our field, chewed them up, and is slowly spitting them out.

Stacked Against You

Senior living leaders, like you, are the toughest people I know. At any given time, you have simultaneous urgencies: depressed residents, frustrated families, needy team members, new regulations, and occupancy challenges.

Add on to all of that a deadly, contagious virus.

Thank you, Sir, may I have another?

Stop the Madness

All of this got me thinking. What can I give you to withstand this endless beating? How can I help you stare down all the problems coming at you? What can I do so you can bounce back from all of this with more resilience?

I was on a mission to do something about all the odds stacked against you! So I did what any reasonable person would . . . I stole something from the CIA.

Don’t worry, I won’t get in trouble. I hope. Let’s say I borrowed from the CIA. Just to be safe.

I borrowed a technique the CIA uses for problem-solving.


That’s where the CIA’s tool comes in.

Often, when looking for a solution to an issue, you assume you know the problem. But too often you don’t know the real problem.

To find the real problem, the CIA uses a list of questions to help their agents look at problems from different angles.

Oh, how I wish I had this tool to help me when I was an administrator!

My favorite question on the list is: “What isn’t the problem?” We so rarely ask this question.

Where things are going right? When is that problem not happening? By focusing on what isn’t the problem, you’ll find yourself with tiny rays of hope in your organization that you can replicate: A department where communication is great, a shift where everyone shows up to work. 

Error, group does not exist! Check your syntax! (ID: 7)

What Isn’t Your Problem?

You can use this question for your own leadership and life. You don’t want to feel overwhelmed. You don’t want to feel lost every day. You don’t want to feel like the future is so unknown for you and your team.

But given your reality, it’s all so hard for you right now. 

Do as the CIA would do: look for what isn’t your problem. 

What isn’t your problem? How to lessen the overwhelm. How to clearly know what’s next. How to have a distinct direction for you and your team. That’s not your problem because we created an on-demand course to give you all of those answers: Fearless in the Face of Crisis.

Now Is the Time

You might be thinking, I don’t have time to commit to a course! That’s precisely why you need it right now.

The course is focused on giving you the tools you need now to be cool under pressure and the best leader you can be, no matter what is going on around you.

My team and I have spent hundreds of hours reading, researching, and consolidating all of what I’ve learned in the last 30 years in this field. We took the simple solutions that we love (and you need), and we put them into bite-sized videos you can watch wherever and whenever you want. Each video has one simple action, that costs zero dollars and can be done in less than five minutes.

I guarantee that this course will be a game-changer for you. LITERALLY! You have 45 days to take the course and do the work. If you don’t get anything out of it, I’ll refund 100% of your money. No questions asked.

If you are committed to freeing up more time to get back to doing the work you want to do and living the life you want to live, I hope you’ll join us for Fearless in the Face of Crisis.