HELPFUL RESOURCES
EDITOR’S PICKS

The Cost of Inaction: Delaying Finance Outsourcing
If your finance team is feeling the strain — or if you’re simply curious about how outsourcing could help — you don’t have to figure it out alone.

Who Should Be Innovating In Your Organization?
The most successful innovation leaders don’t say “follow me” — they say “I believe in your vision. How can I help make it happen?”

Richard Branson’s One-Sentence Business Revolution
In Branson’s world this means leaders need to genuinely care about people and they need to hire people who genuinely care about people.
TECHNOLOGY
An Ancient View of AI Origins
Grappling with artificial intelligence and the related question of how AI should be regulated brings the obvious challenge of change in senior living.
Exciting Artificial Intelligence News
Wouldn’t it be a turnaround if senior services were at the forefront of this coming revolution instead of being seen as a laggard?
Little Noticed at LeadingAge California Meeting
There’s huge potential for technology in senior living. Provider leaders need to stay alert, so their enterprise isn’t suddenly rendered obsolete.
DEVELOPMENT
Legal Peril
Let’s hope that we can get there soon to restore justice to senior living providers and to those they serve.
A Traveling CCRC
There is much for CCRC operators and investors to learn from a deep dive into this intriguing new cruising lifestyle venture.
That Dream Job
If you don’t like the corporate nonsense of recruiters, start your own business or find your own path. Your dream job may not be a job at all.
EMPLOYEE ENGAGEMENT
It’s Time to Ditch The Feedback Sandwich
Psychologist Adam Grant, in his Substack article titled “Stop serving the compliment sandwich,” offers several reasons why it’s not that effective …
The Toughest Job in Senior Living
Can you keep your ego intact and still facilitate a transition that elevates local talent while changing from control to support?
The Weird Kid In Class
What if the employee everyone wants to fire is actually your biggest leadership opportunity? You might be their last chance at a career breakthrough.
LEADERSHIP
Mutual Benefit vs. Corporate Benefit
The future of aging in America is getting brighter, that means that the opportunities are promising for those who correctly grasp the needs …
Senior Living’s Death by a Thousand Cuts: How Nickel-and-Diming Kills Customer Loyalty
We have this great opportunity to figure out how to create something that consumers will love, that will make people proud to be customers.
Brookdale: What’s Next?
It’s time for Brookdale to go back to work, to build back the business that has been lost, and to use its corporate standing to bring value to the world.
LIFE ENRICHMENT
Senior Living’s Untapped Healthspan Goldmine
If we are already doing it — focusing on it, helping residents with healthspan — why not expand that to family members and even team members?
Don’t Let Them Fool You or Guilt You
Acknowledge that it is different for everyone and that some journeys are easier than others — which also means some are harder than others.
Patching the Hole
Many not-for-profit CCRCs face financial decline. It’s time for industry reform to protect residents and restore trust in senior living.
SALES & MARKETING
A Home for Lame Ducks
How would the market respond if the industry were upfront with the implicit outcome that residents are lame ducks for life?
What CCRC Operators Don’t Want to Hear
It’s time to pull a Steve Jobs and totally upend and reinvent the industry for the better. “You’ve got to start with the customer.” – Steve Jobs.
Gene Hackman and the Case for Senior Living
Every time I see another story about his death I find myself thinking … if only they had been living in a senior living community …
FORESIGHT RADIO

S7 Episode 15 – Standing Out in a Sea of Sameness: Creating Connection Through Video & Voice
We sit down with Christy Freeze to talk about everything from breaking out of the “sea of sameness” to building trust with prospects.
FORESIGHT TV
A Conversation With Dwayne Clark
Aegis Living found themselves confronted with a story that didn’t tell the entire story and Dwayne Clark joins us to set the record straight.