It is very possible that Great Call, the maker of technology for seniors including the Jitterbug phone, is better at serving the needs and marketing to the senior marketplace than any other company.

By Steve Moran

It is very possible, that Great Call, the maker of technology for seniors including the Jitterbug phone, is better at serving the needs and marketing to the senior marketplace than any other company. They get the technology and the messaging right.

Yet from David’s perspective neither of those two things are the secret sauce. In this 90-second video, David talks about why customer service is so important for Great Call and how valuable it can be for senior living providers:


The video is better than the written word, but here are the key take-aways:

  • Customer Service applies to every single interaction from first contact to the moment they cease to be a customer.

  • If you provide great customer service, customers will stay longer and purchase more products or services.

  • They will tell friends about the great experience they had.

  • This means more prospects and that will lead to more sales.

  • Over time a trust relationship will be built, which will allow them to offer more benefits.

  • A continuous customer service attitude will result in more closes.