our industry should be intent on creating an experience that shouldn’t be missed

By Steve Moran

In June I published an articled titled “Could Assisted Living Be An Experience That Shouldn’t Be Missed?” where I proposed that our industry should be intent on creating a “shouldn’t-miss experience” for elders.

Earlier this week I received an email from Patrick Collins with Westliving saying that article described the values they are working to create in their communities. He shared this video, that talks about how one of their communities is every day creating an experience that shouldn’t be missed.

I hope you enjoy it.